a software studio · two people · Florida, USA & London, UK

We build it. We run it.

We turn the repetitive parts of your business into software that handles them on its own: AI systems, workflow automation, dashboards, integrations. Then we host it, watch it, and keep making it better. You run the company. The technology is our problem.

the problem

Somewhere in your company, a human is doing this right now.

  • retype the invoice
  • copy it into the spreadsheet
  • email the spreadsheet back
  • update the tracker
  • check if it synced
  • fix what didn't

None of it needs a human. It needs software.

see what we replace it with

the deal

The deal is simple.

part one

We build it.

AI systems, workflow automation, internal dashboards, system integrations, web apps, whole websites. Custom software, shaped around how your business actually works instead of the other way round.

part two

We run it.

Hosting, monitoring, debugging, updates, improvements. Most agencies hand over the keys and disappear. We stay and run your software as a managed service, keeping it healthy for years. This part is the whole point.

how the whole thing works

Maciek Kepinski smiling among the palm trees in Florida
maciek Florida, USA
Michal Kups smiling in front of the Natural History Museum in London
michal London, UK

the people

Run by two friends. Literally.

mackup.io is Maciek and Michal: MAC from one, KUP from the other. Friends since high school in Chicago, now building things together from Florida, USA and London, UK.

No account managers, no sales team, no ticket queue with a robot at the end. When you email us, one of us answers.

meet the two of us

say hi

What's the most annoying part of your week?

Tell us about it. If software can make it disappear, we'll build that software. Then we'll run it, so it stays gone.